Boycott Weapons of Mass Dis-information


turnoff tv week
turnoff tv week

Fewer and fewer people control the media that shapes our worldview. And nowhere does this play out worse than on our televisions, where the corporate agenda reigns supreme. The media's role seems to primarily be that of feeding society with one-way stories, infotainment and mind-numbing hype. To keep us amused, but rarely informed or inspired. How can we move past this malaise, beyond the hollow din of reality shows and celebrity news, and back to a life that matters?. TV Turnoff 2004 is no ordinary social ritual, it is a statement against the dead-end couch culture. And when millions of people let the screen fade to black this year, they'll also be helping to build the Media Carta movement, a campaign for the right of all citizens to access society's most powerful forms of communication.

What happens during a seven-day experiment in life without TV? A whole new space to think emerges. You find yourself passing time in ways you never expected. And you start to wonder: when I reach for the remote, who is really in control?. Last April 5 million people switched off.

What happens during a seven-day experiment in life without TV? A whole new space to think emerges. You find yourself passing time in ways you never expected. And you start to wonder: when I reach for the remote, who is really in control?. Last April 5 million people switched off.

April 19-25 2004 marks this year's annual TV Turnoff 2004, a seven day celebration of tube-free existence. What will you be up to? Meeting neighbours, smashing up TVs, or just opting out? Maybe you could just switch to Manchester's Beyond TV and London's Pirate TV. Whilst you decide you could have a look at these action ideas, or to some related website links, or even you could download and distribute these MP3's and spots 1 + 2.

White Dot - The International Campaign Against TV | TV Turnoff Network

See also: Second Annual Adbusters TV Contest | Media Mindfuck Exposed | Blackspot Sneaker | Adbusters Magazine | Culture Jammers Network


Dumb idea

Anonymous 20.Apr.2004 05:37

So what's the point? To turn CNN into a public access channel? To turn real, hard, news coverage into the town play? What the hell does that accomplish?

good idea

dave 20.Apr.2004 07:55

turn off the tv week is a great idea. it will make people realize how much power tv has over us (how it worx and how to change it). "a revolution to make a revolution possible".

The Man

anonymous 20.Apr.2004 18:09

The Tee Vee is controled by White Men, or at least, the programming. If you want to be on the Tee Vee, you have to conform to the idea of these white men. You can't say anything that they don't like. You can't just get on the Tee Vee and state your opinion, unless, of course, you are Bill O'Reilly, or Sean Hannity, in which case, you'll be set up with your own show and allowed to lie on the air. Because your lies benefit those freaky little white men. So, yes, it's a good idea to turn off the Tee Vee and detoxic. And after that maybe you should watch just one or two shows. Watch less than ten hours a week. But don't watch the news. You can't trust it. And if you want to be really smart, just turn it off and send it to the junk yard, or make an aquarium and save some goldfish from Walmart.

how do you explain

anonymous 21.Apr.2004 02:25

Dave Chappelle then? besides you got it wrong, it's not the white men, it's the jews, the jews I tell you!

Pluah Revolution

nathan 21.Apr.2004 04:04

I agree with the intent--and possibly the manner by which to change it, on many points--but a week? Since when did revolution consist of making one's self slightly uncomfortable by switching off the television, instead of actually suffering (if such a term could be applied to television viewing habits..); I believe there was a point in history when people who wanted freedom had to take it. A week of abstinence is too soft to be effective, even psychologically. The pockets of media companies are deep enough to pretend the boycott isn't even happening.

Just an idea

Daniel 21.Apr.2004 16:11

How about something a little more effective. And we can get Micheal Moore on the case too:

All those people so adiment about 'TV Turnoff' should take thier TV sets and march together down to NBC Headquarters (or CNN, ABC, CBS, etc) and dump the TV at their front door. Eventually a HUGE pile of TV sets will begin to form and nobody will be able to move in and out of the front doors. And if you don't want to give up your television, then just buy a $12 one from Value Village to huck into the protest pile.

Make a big stink and get a few competing News Broadcasters to cover the event (they're always looking for an edge to one-up the competition).

if i dont watch tv, do i have to turn it on first to participate?

someone who doesnt watch tv in the first place 24.Apr.2004 22:28


A great idea

The Critic 27.Apr.2004 02:09

I quit watching TV awhile ago. I live in an area with HORRIBLE TV reception, & Pay TV was the only way to get decent reception. I don't think that people should have to PAY to watch TV. After all, the public is supposed to own the airwaves. The only station that I can get without cable is PBS, & the reception is stll bad. People are much better off actually reading, & getting their info from the internet. At least YOU have control over what you see & hear,not some programming executive. Thank god for sites like Indmedia. I may not agree with much of what is posted here, but at least what is here comes from ordinary people.

Boycott weapons of mis-information

turn it off! 27.Apr.2004 05:22

great idea to boycott the propaganda machine, the only thing we'll miss is the reduicluous campaign smear commercials that completely avoid the vrs republican lite(kerry)